We are dedicated to empowering college counselors with the knowledge and tools to ethically harness the transformative potential of Artificial Intelligence (AI) in their crucial work with students. Our mission is to make the college admission process more clear and more accessible for students by bridging the gap between traditional counseling methodologies and emerging AI technologies, fostering a future where ethical AI integration enhances the quality and impact of college counseling services.

Our mission is centered on the belief that ethical AI can significantly enhance access to quality college counseling, helping students navigate the admission process more effectively while freeing up valuable time for counselors to engage in more meaningful, personalized work. By offering tailored insights, optimizing resources, and enriching the counseling experience, we aim to provide students with better access to educational opportunities. We are committed to building a community of ethical practitioners who are not only educated in the latest AI advancements but also deeply rooted in the principles of empathy, diversity, and equity.

Our goal is to unite leaders and educators across three key groups impacted by AI in college admissions: college counselors, higher education admissions professionals, and ed tech innovators. By bringing these stakeholders together, we foster a community dedicated to ethical and effective AI adoption in education. We aim to create spaces where emerging leaders in AI and education can collaborate, focusing on the evolving challenges in college admissions. We believe that many future leaders in this field are just beginning to explore their potential, and we provide a community where they can learn, grow, contribute and grow into leaders in this space.